Practo, the world’s leading healthcare platform has announced its official entry into Brazil, the largest market in Latin America and the 5th largest economy in the world.
Practo will start with São Paulo, the most populous city and the financial centre in Brazil, bringing two of its award-winning products – Practo Search and Practo Ray, to the market. They will be available in Portuguese and English to ensure consumers and healthcare professionals in Brazil can leverage both versions with ease.
Practo Search helps consumers to search through its verified database of doctors, and find the one that is right for them and that includes over 5500 verified doctors – nearly 50% of all clinics in Sao Paulo. The consumers can further conduct searches using doctors’ name, specialization, symptom, as well as the type of insurance they accept.
In the second half of 2016, Practo plans to make foray to Rio de Janeiro, and eventually to all large cities in Brazil. Additionally, Practo will also expand its consumer offering to cover more healthcare segments such as wellness, fitness, preventive, and curative segments. Consumers will be able to access all Practo offerings through the Practo app.
Their second offering, Practo Ray is a cloud-based practice management solution for doctors and clinics which will help them manage the patients. It helps simplify scheduling, calendaring, billing, and inventory management for doctors. It also helps create digital health care records and prescriptions so consumers always have their healthcare history available to them, right inside the app.
Practo is currently in 15 countries including Singapore and over 50 cities around the world. It lists over 200,000 doctors, 10,000 hospitals, 8000 diagnostic centres, and over 4000 wellness centres globally. The company receives over 10M searches a month across its website and apps.
“After our success in the South East Asia markets, we are thrilled to have the opportunity to serve millions of consumers in Brazil and simplify healthcare experience for doctors and consumers simultaneously. Over the next few months we will expand our coverage and product lines to enable consumers to make better healthcare decisions and live healthier lives.” – Shashank ND, Founder & CEO, Practo.